
Logo Design Spotlight: “Kick the Dust Up”
At SheRocks Design, we take pride in transforming creative visions into impactful brand identities. When Kick the Dust Up Cleaning Company approached us for their logo, their unique concept had us excited from the start. Here’s how we brought their idea to life.
The Client’s Vision
The team at Kick the Dust Up wanted a logo that was:
- Visual and Thematic: A blinged-out cowgirl boot kicking up actual dust under a rug.
- Sparkly, Yet Subtle: The dust should be glittery, but not overwhelmingly feminine or blingy.
- Girly but Balanced: A nod to a fun, approachable vibe without veering into overly delicate design.
The SheRocks Design Process
- Creative Exploration
We started by sketching out the client’s ideas—capturing the energy of a cowgirl boot in motion, the textured appeal of dust clouds, and the shimmer of glitter. Our goal was to reflect the brand’s energetic, fun, and hardworking personality. - Design Execution
- The Boot: We designed a stylized cowgirl boot with intricate stitching details to add personality. The boot features a polished yet rugged feel to balance glamour with grit.
- The Glittery Dust: Using gradient effects and subtle sparkles, the dust clouds shimmer without overpowering the design.
- The Rug: The rug was textured and understated, serving as a backdrop that anchors the dynamic motion of the boot.
- Color Palette: Soft yet vibrant tones that appeal to a wide audience while reflecting the company’s playful but professional vibe.
- Final Deliverables
We provided the client with:- Multiple Formats: JPG, PNG, SVG, and EPS for versatility across print and digital platforms.
- Color Variations: Full-color, monochrome, and inverted versions to adapt to any background or application.
- Horizontal and Stacked Versions: Optimized for use on everything from business cards to website banners.
- Logo Kit: A comprehensive guide detailing how to use each version of the logo, ensuring brand consistency across all marketing materials.

The Result
The final logo embodies Kick the Dust Up’s bold and sparkling energy while staying true to their fun and approachable image. It’s dynamic, memorable, and perfectly aligned with their mission of bringing a little sparkle to every cleaning job.
Check Them Out
If you’re in the market for top-notch cleaning services, be sure to visit Kick the Dust Up Cleaning Company and see how they’re kicking dust up with style!
At SheRocks Design, we’re all about turning your ideas into designs that rock. Ready to create your dream logo? Reach out, and let’s make it happen!